ROAST / 07 — 001

Ethiopia / Guji — Lot 07

Coffee

Worth

Waking up for.

Small lots. Precise roasting. Coffee with character.

Fig. 01 — Ethiopia / Guji, natural process, 250 g

Roast

Light Roast

Method

Filter

Weight

250 g

Altitude

1,900–2,100 masl

Harvest

Nov — Jan 2026

Current Roast

Guji / Natural

ROAST / 07 — 002

Fig. 02 — Guji, dried on raised beds, 12 kg batch

Ethiopia

Guji

Natural

Tasting Notes

Blueberry · Jasmine · Cocoa

Dried whole on raised beds at the edge of the Guji highlands. A natural that stays clean — berry sweetness held together by a long jasmine finish.

Altitude

1,900–2,100 MASL

Process

Natural

Roast

Light

Best for

Filter

Price

€18 / 250 G

Origin / 001

5.9167° N — 39.1667° E

Where the coffee begins.

Where the coffee begins.

Ethiopia

Ethiopia

Guji

Guji

5.9167° N

39.1667° E

Guji sits on the southern edge of the Ethiopian highlands, where forest-shaded smallholder plots rarely run larger than two hectares. Cool nights slow the cherry down; the fruit takes an extra six weeks to ripen and the seed comes out dense enough to survive a light roast without turning thin.

Almost everything here is dried whole on raised beds, turned by hand through the heat of the day for three weeks. It is slower than washing, and far less forgiving — which is exactly why the good lots taste like nothing else.

1,900+

Metres above sea level

The Roastery

Precision, not perfection.

We do not chase a single perfect roast. We chase a profile we can repeat — one that shows the lot honestly, in September and again in March.

We do not chase a single perfect roast. We chase a profile we can repeat — one that shows the lot honestly, in September and again in March.

01

Source

Selecting exceptional lots.

02

Profile

Developing the roast.

03

Roast

Small-batch production.

04

Taste

Constant evaluation.

Roast Profile / Guji

Temperature × Time

Drying

00:00 — 04:05

Maillard

04:05 — 08:24

Development

08:24 — 09:42

Roast Time

09:42

Development

01:18

Ratio

13.4%

Charge

198 °C

Profile

Light / Filter

Sensory Guide / 004

Taste the difference.

Every lot is cupped on the same table, against the same water, by the same three people. This is the vocabulary we use when we write a bag label.

Every lot is cupped on the same table, against the same water, by the same three people. This is the vocabulary we use when we write a bag label.

Floral

Jasmine

Fruit

Blueberry

Sweet

Honey

Body

Silky

Acidity — High

Acidity — High

Sweetness — Medium

Sweetness — Medium

Body — Light

Body — Light

Finish — Long

Finish — Long

Cupping Score — 88.5

Cupping Score — 88.5

Subscription / 006

Never run out of good coffee.

A new specialty coffee delivered to your door every month. Roasted the day it ships, chosen from the lots we are most excited about.

A new specialty coffee delivered to your door every month. Roasted the day it ships, chosen from the lots we are most excited about.

01 — How much

1 Bag

2 Bags

3 Bags

02 — What kind

Filter

Espresso

Surprise Me

From €16 per bag · Free shipping · Pause or cancel anytime

Every subscription ships on a Tuesday, roasted Monday.

Small batch.

Every week.

Brew Guide / 008

Your brew, your way.

Starting points, not rules. Weigh everything once, taste it, then change one variable at a time.

Starting points, not rules. Weigh everything once, taste it, then change one variable at a time.

V60

Clean / Bright

Coffee

15 g

Water

250 g

Ratio

1:16.7

Time

2:45

Aeropress

Sweet / Balanced

Coffee

17 g

Water

220 g

Ratio

1:12.9

Time

1:50

Espresso

Rich / Concentrated

Coffee

18 g

Water

40 g

Ratio

1:2.2

Time

0:28

About / 009

Coffee is a craft. Design is too.

ROAST / 07 buys from a small number of producers we know by name, and we buy from them again the following year. Nothing is blended to hide a fault.

Everything is roasted in twelve-kilo batches on a single drum, four days a week, and cupped before it leaves the room. We are after clarity, balance and character — in that order.

07

Core coffees

14

Producer relationships

52

Roasts / year

Shop / 010

Find your next roast.

Explore coffees selected for how they taste, not how they are supposed to taste.

Explore coffees selected for how they taste, not how they are supposed to taste.

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